Welcome to Al Rasheed – Beauty World, a trusted name in beauty since 1974. We are proudly located at Shop No. 24, Tariq Centre, Tariq Road, Karachi, Pakistan, and have been serving millions of satisfied customers from our store for decades. With over 4,000 happy online customers, our reputation continues to grow both in-store and online.
At Beauty World, we believe that everyone deserves quality beauty products at affordable prices. That’s why we offer a wide range of original and reliable products, including makeup, skincare essentials, beauty lenses, perfumes, and hair care items. Whether you’re a makeup beginner or a beauty pro, you’ll find everything you need under one roof.
Our mission is not just to sell products—but to build long-term relationships. We want each customer to feel happy, confident, and excited to shop with us again. At Beauty World, your beauty journey matters, and we’re here to make it better every time.